Fyffes is one of the largest tropical produce importers and distributors in Europe. With a turnover of €500m and an infrastructure that reaches across the globe, Fyffes is truly a global player in what is a relatively fragmented industry. The company is listed on the IEX (Irish Enterprise Exchange) in Dublin and the AIM (Alternative Investment Market) in London.
The Group is primarily involved in the production, procurement, shipping, ripening, distribution and marketing of bananas, pineapples and melons. This fruit is generally procured and shipped from Central and Latin America and is sourced under long term supply contracts with purchase prices agreed annually. Fyffes currently markets fruit in Europe and the United States primarily under the Fyffes, Turbana and Nolem brands and is one of the leading importers of bananas into the EU. The acquisition in late 2005 of a 50% shareholding in Turbana Inc also gives the Group a presence in the United States banana market. Fyffes is one of the leading marketers of Supersweet pineapples globally and, following its recent acquisition of 60% of Nolem Comercial Importadora e Exportadora SA in Brazil, it is also now one of the leading suppliers of melons in Europe.
Fyffes, the oldest fruit brand in the world is of course most closely associated with the banana. Our brand however is actually applied to a wide range of fruits, most notably tropical produce such as Fyffes Gold Pineapples and melons. Irrespective of the type of fruit, though invariably the same principals apply; only the choicest produce is selected from only the most reliable producers is allowed carry the famous Fyffes blue label.
The Group is committed to continue to pursue further industry consolidation in its three tropical produce categories – namely bananas, pineapples and melons. Fyffes remains ambitious to apply its resources and management expertise in order to continue to develop its business organically and through further acquisitions and alliances.
It is our long-term strategic vision to develop Fyffes into the most successful operator in the tropical produce industry.