The Fyffes Blue Label banana brand is world famous for two very good reasons. Firstly, for being the first fruit brand in the world (introduced in 1929) and secondly, for being synonymous with first class bananas for several generations!
Fyffes was the first fruit company in the world to have the confidence in the quality of its product to brand it and apply a label. The same commitment, expertise and vision that encouraged that confidence has kept us at the forefront of our industry for over 80 years - proof year in and year out that Fyffes can be relied upon to provide a quality product, sourced with respect for the environment, our growers, our customers and the consumer.
The Fyffes Blue Label can now also be found on Fyffes Gold Supersweet Pineapples and Fyffes winter season melons. Produced to the same high standards as our bananas, these products have been an important addition to our portfolio as a supplier of top quality tropical produce.